NEXEN TIRE LAUNCHES ‘AMERICAN MUSCLE FOR AMERICAN HEROES’ PROGRAM – PARTNERSHIP WITH PURPLE HEART FOUNDATION HONORS WOUNDED SERVICE MEMBERS’ SACRIFICE TO NATION
- Nexen Tire to Give a Select Purple Heart Medal Recipient a Custom ‘Nexen Tire Purple Heart Dodge Challenger’ Equipped with Nexen Roadian HP Street Sport All-Season Radial Tires
- Iconic Vehicle Builder Kenny Pfitzer of Zero to 60 Designs Selected by Nexen Tire to Create a Custom Muscle Car based on a 2018 Dodge Challenger R/T 392 Scat Pack
- Leading Automotive Aftermarket Part Manufacturers Join Iconic Vehicle Build Set to Debut at 2018 SEMA Show in Las Vegas
DIAMOND BAR, Calif., October 1, 2018 — Nexen Tire America, Inc., a worldwide leader in high-performance, passenger, SUV / light truck and winter tire technology, has announced American Muscle for American Heroes – an all-new program designed to honor a well-deserving veteran who has been wounded in combat and awarded the Purple Heart Medal. Nexen Tire partnered with the highly-respected Purple Heart Foundation to help select a Purple Heart recipient to receive an iconic American muscle car - a custom Nexen Tire Purple Heart Dodge Challenger. Nexen Tire is showing its gratitude for the safety and security provided by U.S. service members and intends to honor those American heroes through the giveaway. The custom Nexen Tire Purple Heart Dodge Challenger is equipped with Nexen Roadian HP Street Sport All-Season Radial Tires.
To help with the build, Nexen Tire reached out to several other leading automotive aftermarket companies to transform a 2018 Dodge Challenger R/T 392 SCAT Pack into the custom Nexen Tire Purple Heart Dodge Challenger. Renowned car builder Kenny Pfitzer with Zero to 60 Designs led the entire build, which will debut at this year’s SEMA Show in Las Vegas, Nevada.
The custom Nexen Tire Purple Heart Dodge Challenger build includes:
- Nexen Roadian HP Street Sport All-Season Radial Tires
- VIS Racing carbon fiber hood, front bumper, deck lid and splitters
- PPG Custom paint job
- Eibach front and rear sway bars
- MagnaFlow cat-back exhaust system
- ORACLE Lighting custom headlights
- SAVINI wheels
"Nexen Tire understands the incredible sacrifice made by U.S. service members and we are honored to have the opportunity to give back to a deserving veteran as part of our American Muscle for American Heroes program," said Kyle Roberts, senior director of marketing at Nexen Tire America Inc. "Purple Heart recipients have displayed unbelievable courage in the line of duty and we are humbled by their bravery and contributions as veterans. This program is our way of saying ‘thank you’ to these heroes for securing our safety, as we continue to work hard to keep drivers safe on the road by manufacturing some of the world’s highest-quality tires.”
Representing the Purple Heart Foundation and supporting the American Muscle for American Heroes program at SEMA will be U.S. Army Sgt. 1st Class Leroy Petry, Medal of Honor and Purple Heart recipient. Petry was wounded in Afghanistan in 2008 serving in Operation Enduring Freedom.
“As a Medal of Honor and Purple Heart recipient, I am extremely proud to be working with Nexen Tire and their American Muscle for American Heroes program,” said Petry. “I have served alongside many outstanding service members and I can say every one of them is a hero. I am confident the Purple Heart Foundation will find a very deserving veteran to receive this amazing custom Nexen Tire Purple Heart Dodge Challenger.”
http://www.nexentireusa.com/nexenhero for more information and official giveaway rules.
For all media inquiries, please contact firstname.lastname@example.org.
About Purple Heart Foundation:
Chartered in 1957, the Military Order of the Purple Heart Service Foundation is the fundraising engine of the Military Order of the Purple Heart of the U.S.A., Inc., a Congressionally chartered Veterans Service Organization.
The Mission of the Purple Heart Foundation is to holistically enhance the quality of life of all veterans and their families, providing them with direct service and fostering an environment of camaraderie and goodwill among combat wounded veterans.
• Nexen Tire highlighting Purple Heart recipients’ courage, sacrifice in combat, recovery and community contributions through Nexen Hero program
• Video series to help bring increased awareness to all Purple Heart recipients and what they have done for the nation
• A deserving Purple Heart recipient to be given a 2020 Jeep Gladiator Sport S on Aug. 7, National Purple Heart Day
New Molds Starting Production June 2019